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September 12, 2005

'We're selling dreams, Sidney'

A bit of dramatic soothsaying from the internets...

How Art Changed the World by Laurel Guy:

At an art gallery in SOHO... People are milling about, looking at the exhibit. Two stockbrokers standing in front of the same painting suddenly notice each other.
SIDNEY: Harry! Whaddaya know?!
HARRY: You kiddin'? These three day weekends are a killer—
SIDNEY: Yeah, what are we s'posed to do? Good Friday, the market is closed—
HARRY: Thursday afternoon at four, BANG. It stops—for three days…no prices. I hate to say it, but I could live at the office, you know what I mean? I got conversation, I got action, I got a chance to make some bucks and I can see my prices go by. What else am I gonna do? So, instead, here I am—
SIDNEY: Same here—same story. Tell me somethin'…when was the last time you were in an art gallery?
HARRY: What? I haven’t even LOOKED at a painting in ten years.
SIDNEY: Me neither. Today is the first day—honest to God—I've stepped foot in a gallery since it began. It's crazy, isn't it? I mean, look at what we do every day—
HARRY: Who has time to look at art?
SIDNEY: I mean, BLOOD is coming out of my ears sometimes—I’ve been working so hard.
HARRY: You love it, you slob, you—The market is headed for 20,000—
SIDNEY: Aaah—if only it would last forever—
HARRY: Nothing lasts forever.
SIDNEY: I still remember the day when it all started—do you remember the day?
HARRY: I remember what I was doing the instant it happened—
SIDNEY: Of course you remember—the day MOMA announced that it was going public the phones were ringing off the hook. Someone grabbed me during the day and said, "Dial Charles Schwab, 1-800-SCHWAB," and a voice said, "Welcome to Charles Schwab. If you’re interested in the MOMA IPO, press one." That was when it was clear to me that this was a really big deal.
SIDNEY: People calling to buy shares in Van Gogh—
HARRY: Rembrandt, Picasso, Pollock—
SIDNEY: Monet, Gauguin, Renoir—
HARRY: Warhol—
SIDNEY: Warhol? Psssh…that’s a yo-yo stock—up and down, up and down—
HARRY: That was one crazy week, though wasn’t it? First MOMA, then the Met—
SIDNEY: Guggenheim, Whitney, every museum, every gallery—
HARRY: Every artist a corporation—
SIDNEY: When was the last time anyone wanted to buy oil and gas or tech stocks?
HARRY: When was the last time anyone wanted to buy anything—Microsoft, Wal-Mart, Google, Exxon—nobody wants to buy anything but ART—it was plastic in the 60s, tech stocks in the 90s—now it’s art.
[...]

Read the rest over here.

"'We're selling dreams, Sidney'"
Posted by Dan at 03:59 PM

Comments

Hey, you know what, Dan? I want to see some of your work. Art, I mean.

Posted by: Cinque on September 12, 2005 at 11:32 PM

You again? Bah! When I have something new that's worth sharing, you'll be the first to know.

First I'll have to get a new set of keys to my studio, though, as the building's been re-keyed.

Posted by: Dan on September 13, 2005 at 11:40 AM



Referenced in this post:

One Perfect Day: How Art Changed the World